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Who we are
We are a multicultural strategy & brand storytelling collective featuring a host of talented creatives including: strategists, copywriters, producers, directors, cinematographers, editors, CASTING DIRECTORS, music supervisors and musical composers.
WHAT WE BELIEVE
We believe in the power of empathetic storytelling, highlighting universal human emotions through stories and connecting those truths to the audience. We also believe, when you tell emotional stories it often maps to the coveted Three C’s: GREAT (C)ontent, ENGAGED (C)ommunitIES and HYPER (C)ommerce. Additionally, we think every company should innovate like a startup and speed to market really matters, failing early and often will always yield faster success stories.
Our value proposition
We help brands understand the strategy for successfully activating their cultural capital and the authentic nuances that bridge the relevancy gap by leveraging the influence of Black Culture.
Our unique point of differentiation or X-Factor is our team. We have a small and nimble core GROUP that includes: creative director/executive producer, copywriter, strategist, client services, director, editor, CASTING DIRECTOR, music supervisor, MUSIC COMPOSER and an extensive network of contractors-creatives/production crew from around country, with a heavy focus in Atlanta, GA and Los Angeles, CA.
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